Losing in Tennis?

The #1 Ugly Mistake Most Players Make That Cripples Their
Performance–And How To Avoid It

If you’re frustrated by losing…and feel like no matter HOW hard you work or how much you improve that you’ll STILL end up humiliated by losses that hurt and just don’t make any sense (especially when you lose to players who are simply not as good as you are…)

…then you are a victim of one of the biggest lies in tennis.

Champion2I’m here to tell you today that you are NOT alone, that it’s NOT your fault, and there is a better way — one that will allow you to perform like a superstar every time.

When I ask tennis players, “Why do you fall short in big matches sometimes?”, they almost always say something like, “I’m not exactly sure.”

In other words, they have literally been ‘kept in the dark’ about how to perform like a champion and win, match in and match out.

While this may shock you, it’s no accident.

You might be surprised to learn that there is a conspiracy of silence in sport about this issue. Let me explain…

Sitting-Male-Tennis-300x199Have you ever watched a player like Federer, Nadal, or Djokovich put on an incredible display of mental toughness under pressure?

While they chat in interviews about the importance of mental strength, they never actually disclose their real methods.

This is 100% deliberate. And, these superstars have NO intention of letting the cat out of the bag, either.

WinningIt would level the playing field and lose them millions.

Unfortunately, this has convinced most tennis players that it’s not possible to be a confident champion and perform your best under pressure every time.

They think that shining under pressure – and winning – is a bit of a ‘crap shoot’.

It’s one of the biggest lies in tennis, and believing it is the #1 ugly mistake most players make that cripples their performance.

tennis-player“Okay, but where does that leave me?…It’s not like I’m going to kidnap Djokovich and ask him to spill his secrets.”

Of course not.

All you need to do is AVOID the two ugly mistakes virtually all tennis players are making that cripple their performance and cause them to lose (I promised you one ugly mistake, but if you really want to excel, you need to avoid these two).

The two ugly mistakes start innocently enough. You’re playing and then out of the blue, something happens:

I can’t believe I missed that shot!
Getting behind in a set really throws me off.
My coach never compliments me.

Taken alone, none of these events is a problem. None of them actually mean anything. They are merely neutral events that happen as you go about your day.

Such events only become a “stressor” if they trigger STRESS (fear) in you.

What fear, you ask?

Winning-in-TennisFear that you’ll fail. Fear that you are not good enough. Fear of embarrassing or humiliating yourself. Fear of being criticized or shamed by parents and coaches. Fear of letting everyone down and being an outcast. Fear of never reaching your true potential, even after years of hard work.

The list of what tennis players fear is endless.

Think of these fears as an invisible wound. Whenever a stressor shows up in a match, it scratches your invisible wound – your fear – and creates stress in you.

That’s why, if you’re not mentally prepared, your stressors will cause you to lose your confidence and perform horribly…without you even knowing what happened.


Because when athletes become afraid, we do what all human beings do: we go into FIGHT or FLIGHT mode.

Mistake #1: PRESSING (Fight Mode)

Man-Hitting-236x300If you are like most athletes, you are obsessed with winning. You’re thinking about how to perform well and look good. You’re especially obsessed with not choking.

Maybe you’ve been there yourself. I know I have. Many, many times.

Therefore, when you become stressed out, you have a strong impulse to try and CONTROL everything: your confidence, your performance, and winning.

This leads to PRESSING.

When you press, you over-try. In an effort to get back in control, you force it. You forget to let the match come to you.

Instead of trusting your body’s natural genius, you interfere with (and sabotage) your performance.

You interfere with your technique rather than letting your body lead. Maybe you try to guide and steer the ball. Maybe you try to put away every shot rather than play out the rally naturally. Maybe you just over-hit the ball.

The problem with PRESSING is that the more you try to control an outcome, the more it slips from your grasp. The more you PRESS, the worse you perform, and more you lose confidence.

Mistake #2: FOLDING (Flight mode)

Pondering tennisAthletes don’t always react to fear by PRESSING. Sometimes we go into flight mode and FOLD instead.

FOLDING is an attempt to flee stress by under-trying. You become passive and flat. Rather than attack aggressively, you lay back.

You stay inside your comfort zone; you stick to shots you “know” you can execute.

FOLDING is another classic human response to fear. It’s basically a giving up response. Since we’ve tried and failed in the past, we decide there is no point in trying again.

This is called pessimism, or the tendency to think the worst will happen.

Psychologists have actually proven that most of us are pessimistic most of the time.

You think I exaggerate? Even superstars FOLD sometimes. In 1992, Pete Sampras lost the U.S. Open to Stefan Edberg and started to question whether he had the perseverance to win.

Throughout the fall, I kept harkening back to the loss at the Open to Edberg. It was eating away at my guts…I kept thinking, “If he didn’t play well, and I didn’t play that well, why did he win?”

And the answer dawned on me, slowly, over a matter of weeks. For the first time, I understood and could articulate the truth: I lost because I had packed it in. And it was part of a pattern.”1

The truth is human beings are not built to persist. We are built for instant gratification. If we try to succeed but encounter setbacks, we tend to give up and FOLD.

FOLDING sabotages you because to excel and win, you need to be aggressive. You cannot coast over the finish line if you expect to win. The more you lay back, the less you succeed, and the harder it is to believe in yourself.

The bad news is that virtually all tennis players (including probably you) are making these two ugly mistakes on a regular basis.

The good news is I’ve seen tremendous results by showing my students a radically different approach to avoiding them and achieving greatness virtually overnight.

We focus on the one element of your game you have complete control over and that will get you playing like the confident champion you always knew you could be.

Once you master the simple steps it requires, you will finally deliver amazing performances on command. Heck, you’ll even have your coach following you around like a lovesick puppy.

How to Crush Your Opponents and
WIN Your Tennis Matches Consistently
Starting Tomorrow, Guaranteed

Rogue Tennis Guru Reveals Dead-Simple Trick That
Unlocks Your Ability to Win
WITHOUT Messing With “Technique”

As you now know, there is a conspiracy of silence that has convinced most tennis players that whether they play like a superstar and win is really a ‘crap shoot’.

There’s also a lot of people giving useless advice about how to be a confident champion without any real chops to back it up. It’s hard to know where to turn for a real solution.

In the next few minutes, I’m going to show you a truly “stupid-simple” trick I’ve only shared with my own students that allows you crush your opponents and WIN your tennis matches consistently WITHOUT messing around you’re your stroke “technique” at all.

I’m talking rally after rally, game after game, year after year MASSIVE improvement.

The Easiest, Most Fool-Proof Method for WINNING
Is Right Here

You can continue to limp along, stewing inside after yet another embarrassing loss, hoping that somehow, someday you’ll finally start delivering those consistent championship performances that have been eluding you all these years…


Read this simple 27 page report that will show you EXACTLY what you need to do to crush your opponents and become the winning champion you are meant to be in one easy 20 minute read.

No fluff and NO B.S.

Just get the raw information and step by step instructions you need to put this simple yet powerful tactic to work for you the very next time you play.

Here’s Just a LITTLE of what you’ll discover…

  • A simple 10 second exercise that “unlocks” the winning shots you’re already capable of, on demand.
  • Why PRESSING is killing your ability to ace your serves and deliver powerful ground strokes at key moments.
  • The secret of E.V. and why every single successful tennis player I know does this. Without E.V. you will NEVER achieve the power or accuracy in your shots that you're looking for.
  • The #1 REAL reason your serve and shots are not as accurate as you'd like them to be (it's NOT what you think).
  • What 90% of tennis players focus on at key moments of the match--and why this completely screws up your shots.
  • A simple way to cure your inconsistent strokes so you can smash the ball with total authority and confidence.

I Can’t Take Credit For This Method

I wish I could tell you I came up with this method myself. But the truth is that I stumbled across it, tested it in a completely different sport, and then simplified it for my tennis students. The results for the 13,257 tennis players I serve and teach has been astonishing.

I’ve seen first-hand how this simple approach has revolutionized the game of every single tennis player I’ve shared it with… even and ESPECIALLY when they’ve tried everything else out there.

Don’t let the small size (just 27 pages) fool you. HUNDREDS of hours of research went into this project.

The method outlined in the report truly is THAT simple, plus it’s fast and easy to learn so you can start using this information immediately.

Stop Struggling To Figure It Out On Your Own

How much frustration is your game causing you? How well are all those tennis lessons working out for you?

Think of how much easier it would be to stop the madness and just copy this proven method I’ve already figured out for you.


  • Walking up to play with quiet confidence, KNOWING your serve, strokes, and volleys are absolutely rock-solid…
  • Actually ENJOYING the game of tennis again because you don't have to worry about humiliating yourself in your coach, fans, and fellow players…
  • The feeling you'll get when you emerge victorious from your very next match…

Get Instant Access to Your Copy of Breakthrough Tennis! Below

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privacy Privacy: We value your privacy and will never spam you. By entering your email address, you agree to receive our free mental toughness newsletter. You can unsubscribe from it at any time.

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Read What Just Two of My Students Said…

Lisa, I played a practise (1 ½ hr) match with a promising Swiss 14 yr old at our club. He hits the ball hard, wants to become a professional etc etc. I have played him a few times. The last time was a year ago. He beat me then. And, of course, he gets better every year. I decided to put my pre-match routine in practise, even though it was not a real match. Just to have the experience. And… I played inspired, energized from the start. I also had adopted a “winning” attude. To meet him blow-to-blow on velocity and aggression, come to the net when I could etc etc. Not to wait till he would start to make mistakes or mentally break down. It was terrific. I played well from the start. But it got to 0-3 15-40. I hang in, kept believing and the tide started to turn. By 4-4 he started to change tactics (as he could not keep up with me at the back of the court!!), throwing balls in the air and so forth. I had the upperhand. I made mistakes too but on the deciding point (a running volley) to get me to 6-6 I played the volley with confidence (visualised before). It was then time. He rather did not want to play the tie break.. I felt great and the champion was fully there. My coach saw a bit, and said, he saw a “different me” on the court. One he always had know was there! To me it felt Easter Sunday came today!!

Frank van Lerven
3rd Ranked Dutch 60+ Tennis Player

I am 47 years old. Since I was a kid I liked to play tennis but at that time was expensive for my parents and they couldn`t afford it. Two years ago I had the chance to start having lessons, I thought that for this kind of sport you must start when you are a kid, but I was wrong. Soon I started to play matches and now I am playing in local tournaments. I have to play to 18 years old kids sometimes, and at 47 this is very tough but I like the challenge. Today against all predictions I won a tough match and I know your book helped me do it. I was most of the time down in the score, but I won anyway 4-6, 7-6, 7-6. For the first time I was able to maintain focus in the important moments in a very long match. Thank you very much! -Dany Urriza

Dany Urriza
Tennis Player Tierra del Fuego, Argentina

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privacy Privacy: We value your privacy and will never spam you. By entering your email address, you agree to receive our free mental toughness newsletter. You can unsubscribe from it at any time.

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(403) 261-2726

Disclaimer: Results will vary, and you should not use this information as a substitute for help from a licensed professional. Good luck!

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